Natanya Anderson is the Director of Social Media, CRM, and Customer Care at Whole Foods Market. She has been working in digital communications for over a decade with a focus on both strategy and execution, helping organizations fundamentally change the way they engage with their constituents. At Whole Foods Market she is concentrating on how an extensive local digital footprint merges with a strong brand presence to create a unique customer experience that differentiates a brand, drives loyalty, and supports the retail experience. 
Ms. Anderson blogs about loving food, drink, and living in Austin Texas at the Austin Food Lovers’ Companion (atxfoodlovers.tumblr.com). Follow her on twitter at @natanyap.